Comments for revolutionarythinking http://revolutionarythinking.wordpress.com If you just keep doing the same thing - you'll get the same result. Thu, 29 May 2008 01:11:30 +0000 http://wordpress.com/ hourly 1 Comment on At Apple they think differently by mototorq http://revolutionarythinking.wordpress.com/2008/04/23/at-apple-they-think-differently/#comment-24 mototorq Thu, 29 May 2008 01:11:30 +0000 http://revolutionarythinking.wordpress.com/?p=13#comment-24 Robert, I have to agree! All of us rejoice when someone from the "dark side" joins the fold! Robert, I have to agree! All of us rejoice when someone from the “dark side” joins the fold!

]]> Comment on At Apple they think differently by Robert http://revolutionarythinking.wordpress.com/2008/04/23/at-apple-they-think-differently/#comment-23 Robert Wed, 28 May 2008 22:28:47 +0000 http://revolutionarythinking.wordpress.com/?p=13#comment-23 The other day I went to an Apple store with my wife because her 4-5 year old G5 was giving her problems. To say that the personnel were helpful would be an understatement and although the mall was pretty slow, a line formed outside the store 15 minutes before it opened. I was so amazed at the store, its level of service and yes, at the Apple products, that before I knew it, I had purchased another Apple computer for home. Unbelievable is all i have to say. I was in the mall again the other day and it was equally busy. I must give credit where credit is due. Where other companies have failed to succeed in the retail end, I believe Apple is succeeding and from what I saw, everyone and I do mean everyone, was happy. I went home and bought more Apple stock. It is merely a matter of time before PC holdouts like me eventually give in to the Mac and convert. I feel like I am cheating on my PC and I feel no guilt! Steve Jobs deserves his rewards because whatever culture he has ingrained over at Apple, it is resulting in customer loyalty (my wife would never consider anything by Apple) and products that, as you said, give the consumers what they want before they know they wanted or needed it. Long live Apple! The other day I went to an Apple store with my wife because her 4-5 year old G5 was giving her problems. To say that the personnel were helpful would be an understatement and although the mall was pretty slow, a line formed outside the store 15 minutes before it opened. I was so amazed at the store, its level of service and yes, at the Apple products, that before I knew it, I had purchased another Apple computer for home. Unbelievable is all i have to say. I was in the mall again the other day and it was equally busy. I must give credit where credit is due. Where other companies have failed to succeed in the retail end, I believe Apple is succeeding and from what I saw, everyone and I do mean everyone, was happy. I went home and bought more Apple stock. It is merely a matter of time before PC holdouts like me eventually give in to the Mac and convert. I feel like I am cheating on my PC and I feel no guilt!

Steve Jobs deserves his rewards because whatever culture he has ingrained over at Apple, it is resulting in customer loyalty (my wife would never consider anything by Apple) and products that, as you said, give the consumers what they want before they know they wanted or needed it.

Long live Apple!

]]> Comment on Beware the bandit by mototorq http://revolutionarythinking.wordpress.com/2008/04/24/beware-the-bandit/#comment-4 mototorq Fri, 25 Apr 2008 09:26:03 +0000 http://revolutionarythinking.wordpress.com/?p=14#comment-4 For a more indepth discussion on segmentation check out our book Customer Savvy, which outlines the Brand Alignment Model. You can purchase copies from www.mulga.com.au or email me at pdennett@mac.com and I can send you an e-book version free of charge. Philip For a more indepth discussion on segmentation check out our book Customer Savvy, which outlines the Brand Alignment Model. You can purchase copies from http://www.mulga.com.au or email me at pdennett@mac.com and I can send you an e-book version free of charge.

Philip

]]>